It is not merely aesthetics, there is much more than the beauty of presentation packaging of bottles and containers.
It is worth investing also in functionality. All innovations must help improving usability and ease of use of olive oil, both raw and cooked oil.
Packaging appearance and functionality therefore jointly contribute to innovating the olive oil industry, which has yet much more to invent and propose.
This is the reason for the fifth edition of the international contest Le Forme dell’olio.
Download the contest rules and application form HERE.