2018 Le Forme dell’Olio Contest: Awards
Winners of the different categories of the fifth edition of the olive oil packaging and visual design contest have been decreed. Among categories appear “gift packaging”, “retail oils” and, for the very first time, “travel oils”. Beauty and functionality have played the lion’s share, leading to a number of special awards and commendations. Overall, the quality of containers has significantly grown. Even ways to present and tell the story of oil and of companies have remarkably improved. The Le Forme dell’Olio Award aims at paying tribute and awarding the most innovative and bravest companies
GIFT PACKAGING AWARD 1 ex aequo) Filippo Berio 150 Years (Dop Lucca), Filippo Berio, Lucca, Italy
The results of the fifth edition of 2018 Le Forme dell’Olio contest offer a rather flattering overall picture.
Oil producing companies are significantly investing in packaging and visual design. They no longer focus and work only on the content quality, offering good extra virgin olive oils.
Many are gradually finding out that it is important and necessary to appropriately dress the product, its wrapping, the label presenting the oil, as well as to focus on the type, functionality and ergonomics of containers and packages.
This means total quality: one should go beyond rich aromas, fresh and good flavours and nice tactile and kinaesthetic sensations felt when oil meets the palate and other food.
Investments are needed to improve, refine and make packaging more attractive. Indeed, not only what is visible is sold, not only the substance and quality of the content. The distinguishing factor of each extra virgin olive oil must be communicated appropriately: this process must indeed involve designers, and not only oil producers, selectors, packers and retailers.
The Le Forme dell’Olio Award will have its celebratory moment on Friday, 2nd February 2018, during Olio Officina Festival, when awards and certificates will be delivered.
The Jury, headed by designer Gianni Pasini, laureate of the Compasso d’Oro (Golden Compass) award, included: Luigi Caricato, director and creator of the Le Forme dell’Olio contest; Gianluca De Leo, graphic designer; Francesco Di Donato, event manager; Beatrice Forner, architect and designer; Marisa Fumagalli, journalist of Italian daily newspaper Il Corriere della Sera; Gianfranco Maggio, photographer and artist; Mauro Olivieri, designer; Paola Pagani, journalist of Italian magazine Imbottigliamento; Ornella Piluso, artist; Daniele Tirelli, professor at Milan IULM University and president of Retail Institute Italy; Chiara Tomasi, Arconvert marketing manager.
2018 LE FORME DELL’OLIO AWARDS
GIFT PACKAGING AWARD 1 ex aequo) Re-Present, Southwalker SL, Spain
GIFT PACKAGING AWARD
1 ex aequo) Re-Present, Southwalker SL, Spain
1 ex aequo) Filippo Berio 150 Years (Dop Lucca), Filippo Berio, Lucca, Italy
2) Emilio, Frantoio Gabrielloni, Recanati (Macerata), Italy
3) Evooleum, OliveClub, Spain
4) Oliove, Azienda Agricola Scirocco, Italy
5) Viaggiolio, Mia Italy, Italy
RETAIL OILS – COMPANIES AWARD 1) Oro Verde, Carapelli Firenze, Italy
RETAIL OILS – COMPANIES AWARD
1) Oro Verde, Carapelli Firenze, Italy
2) Monocultivar Frantoio del Poggiolo Monini, Monini Spa, Italy
3) Cuor d’Olivo Fruttato, San Giuliano, Domenico Manca Spa, Italy
4) Carapelli Non Filtrato, Carapelli Firenze, Italy
5) Gentile, Bertolli, Italy
RETAIL OILS – FARMS AWARD 1) Le Terre di Vito, Soc. Agr. Vernera di Spanò & C. Snc, Italy
RETAIL OILS – FARMS AWARD
1) Le Terre di Vito, Soc. Agr. Vernera di Spanò & C. Snc, Italy
2) Le Case di Lavinia, Soc. Agr. Vernera di Spanò & C. Snc, Italy
3) Orci Pop Art, Frantoio Muraglia, Italy
4) Knolive Epicure, Knolive Oils SL, Spain
5) Trasparenza Marina, Mate, Croatia
BEST LABEL AWARD 1) Evooleum, OliveClub, Spain
BEST LABEL AWARD
1) Evooleum, OliveClub, Spain
2) Filippo Berio 150 Years (Dop Lucca), Filippo Berio, Italy
3) Le Terre di Vito, Soc. Agr. Vernera di Spanò & C., Italy
4) Le Case di Lavinia, Soc. Agr. Vernera di Spanò & C., Italy
5) Laudemio Frescobaldi, Marchesi Frescobaldi, Italy
TRAVEL OILS AWARD 1) Viaggiolio, Lui, Lei, L’Altro, Mia Italy, Italy
TRAVEL OILS AWARD
1) Viaggiolio, Lui, Lei, L’Altro, Mia Italy, Italy
2) Blend riserva Italiano (100 ml), Palazzo di Varignana, Italy
3) Favola, Monocultivar Moresca e Tonda Iblea, Opunzia blend di Nocellara Etnea e Cerasuola, Azienda Agricola Oliva, Solarino (Salerno), Italy
4) Olive Trotter, Casas de Hualdo SL, Spain
2018 LE FORME DELL’OLIO – OTHER AWARDS
SPECIAL AWARD FOR INNOVATION
The Legend, Barbuto Natural, Malta / Italy
SPECIAL AWARD FOR ORIGINALITY AND STYLE
Orci Pop Art, Frantoio Muraglia, Italy
SPECIAL AWARD FOR BRAND LINE
Monocultivar Frantoio del Poggiolo Monini, Monini Spa, Italy
SPECIAL AWARD FOR SOCIAL AND EDUCATIONAL VALUE
Lady Exceptional, Millones de gotas hacen un océano, colaboras con la investigación del cáncer, Southwalker SL, Spain
2018 LE FORME DELL’OLIO – COMMENDATIONS
GIFT PACKAGING COMMENDATIONS
Cofanetto tre cultivar, Palazzo di Varignana, Italy
Blend Riserva (500 ml), Palazzo di Varignana, Italy
MO, Jacoliva, Spain
Taste Our Tastes. Special Edition, Ranieri, Italy
Anfitrite, Pujje, Italy
Rea, Pujje, Italy
L’Evolio, L’Evolio, Italy
La Riserva del Presidente, Pietro Coricelli Spa, Italy
Ca’ Rainene, Paolo Bonomelli Boutique Olive Farm, Italy
La Samiaja, Escua Hostelería y Restauración SL, Spain
Olio Crudele, Olivetta, Italy
Aurum, Gabrielloni, Italy
L’Olio del Salento, San Demetrio, Italy
Le monocultivar, Guglielmi, Italy
Deortegas, Almazara Deortegas, Spain
Organic Coupage, Señoríos de Relleu SL, Spain
Olio Le Ferre (ceramica, confezione con bicchiere per l’assaggio), Le Ferre, Italy
Casaliva, Soc. Agr. Il Cavaliere, Italy
Olio et Amo, Azienda Agricola Tierre, Italy
RETAIL OILS COMMENDATIONS
Gran Riserva Fruttato Italiano, Accademia Olearia -Tenute Fois, Italy
Fruttato Dop Sardegna, Accademia Olearia – Tenute Fois, Italy
Cento Gran Cru, Congedi, Italy
Il Margarito, Azienda Agricola Fiordoliva, Italy
Carlo Antonio Coppola (virgin olive oil), Cantina Coppola 1489, Italy
Santo Stefano (extra virgin olive oil), Cantina Coppola 1489, Italy
Monovarietali Le Ferre, Le Ferre, Italy
Antico Frantoio Di Perna (ceramica), Antico Frantoio Di Perna, Italy
Terraliva, Terraliva, Italy
Cherubino, Terraliva, Italy
Svevo, Mancino, Italy
Passione Olio (Bio), Bonanno, Italy
190 anni (Monocultivar Taggiasca), Frantoio Sant’Agata d’Oneglia, Italy
Aromatici, Frantoio Muraglia, Italy
Coltofranto, Morettini, Italy
Hispasur Gold, Knolive Oils SL, Spain
Asaro (Bio), Asaro, Italy
Asaro(Igp), Asaro, Italy
L’Olio di Tenuta Chiaramonte, Tenuta Chiaramonte, Italy
L’Oro dei Martelli, Azienda Agricola Marta Martelli, Italy
Aromatici Roi, Olio Roi, Italy
Novello, Frantoio Oleario Pace, Italy
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