Economy

2018 Le Forme dell’Olio Contest: Awards

Winners of the different categories of the fifth edition of the olive oil packaging and visual design contest have been decreed. Among categories appear “gift packaging”, “retail oils” and, for the very first time, “travel oils”. Beauty and functionality have played the lion’s share, leading to a number of special awards and commendations. Overall, the quality of containers has significantly grown. Even ways to present and tell the story of oil and of companies have remarkably improved. The Le Forme dell’Olio Award aims at paying tribute and awarding the most innovative and bravest companies

Maria Carla Squeo

2018 Le Forme dell’Olio Contest: Awards

GIFT PACKAGING AWARD 1 ex aequo) Filippo Berio 150 Years (Dop Lucca), Filippo Berio, Lucca, Italy

The results of the fifth edition of 2018 Le Forme dell’Olio contest offer a rather flattering overall picture.

Oil producing companies are significantly investing in packaging and visual design. They no longer focus and work only on the content quality, offering good extra virgin olive oils.
Many are gradually finding out that it is important and necessary to appropriately dress the product, its wrapping, the label presenting the oil, as well as to focus on the type, functionality and ergonomics of containers and packages.

This means total quality: one should go beyond rich aromas, fresh and good flavours and nice tactile and kinaesthetic sensations felt when oil meets the palate and other food.

Investments are needed to improve, refine and make packaging more attractive. Indeed, not only what is visible is sold, not only the substance and quality of the content. The distinguishing factor of each extra virgin olive oil must be communicated appropriately: this process must indeed involve designers, and not only oil producers, selectors, packers and retailers.

The Le Forme dell’Olio Award will have its celebratory moment on Friday, 2nd February 2018, during Olio Officina Festival, when awards and certificates will be delivered.

The Jury, headed by designer Gianni Pasini, laureate of the Compasso d’Oro (Golden Compass) award, included: Luigi Caricato, director and creator of the Le Forme dell’Olio contest; Gianluca De Leo, graphic designer; Francesco Di Donato, event manager; Beatrice Forner, architect and designer; Marisa Fumagalli, journalist of Italian daily newspaper Il Corriere della Sera; Gianfranco Maggio, photographer and artist; Mauro Olivieri, designer; Paola Pagani, journalist of Italian magazine Imbottigliamento; Ornella Piluso, artist; Daniele Tirelli, professor at Milan IULM University and president of Retail Institute Italy; Chiara Tomasi, Arconvert marketing manager.

2018 LE FORME DELL’OLIO AWARDS

GIFT PACKAGING AWARD 1 ex aequo) Re-Present, Southwalker SL, Spain


GIFT PACKAGING AWARD

1 ex aequo) Re-Present, Southwalker SL, Spain
1 ex aequo) Filippo Berio 150 Years (Dop Lucca), Filippo Berio, Lucca, Italy

2) Emilio, Frantoio Gabrielloni, Recanati (Macerata), Italy

3) Evooleum, OliveClub, Spain

4) Oliove, Azienda Agricola Scirocco, Italy

5) Viaggiolio, Mia Italy, Italy

RETAIL OILS – COMPANIES AWARD  1) Oro Verde, Carapelli Firenze, Italy

RETAIL OILS – COMPANIES AWARD

1) Oro Verde, Carapelli Firenze, Italy

2) Monocultivar Frantoio del Poggiolo Monini, Monini Spa, Italy

3) Cuor d’Olivo Fruttato, San Giuliano, Domenico Manca Spa, Italy

4) Carapelli Non Filtrato, Carapelli Firenze, Italy

5) Gentile, Bertolli, Italy

RETAIL OILS – FARMS AWARD  1) Le Terre di Vito, Soc. Agr. Vernera di Spanò & C. Snc, Italy


RETAIL OILS – FARMS AWARD

1) Le Terre di Vito, Soc. Agr. Vernera di Spanò & C. Snc, Italy

2) Le Case di Lavinia, Soc. Agr. Vernera di Spanò & C. Snc, Italy

3) Orci Pop Art, Frantoio Muraglia, Italy

4) Knolive Epicure, Knolive Oils SL, Spain

5) Trasparenza Marina, Mate, Croatia

BEST LABEL AWARD  1) Evooleum, OliveClub, Spain

BEST LABEL AWARD

1) Evooleum, OliveClub, Spain

2) Filippo Berio 150 Years (Dop Lucca), Filippo Berio, Italy

3) Le Terre di Vito, Soc. Agr. Vernera di Spanò & C., Italy

4) Le Case di Lavinia, Soc. Agr. Vernera di Spanò & C., Italy

5) Laudemio Frescobaldi, Marchesi Frescobaldi, Italy

TRAVEL OILS AWARD  1) Viaggiolio, Lui, Lei, L’Altro, Mia Italy, Italy


TRAVEL OILS AWARD

1) Viaggiolio, Lui, Lei, L’Altro, Mia Italy, Italy

2) Blend riserva Italiano (100 ml), Palazzo di Varignana, Italy

3) Favola, Monocultivar Moresca e Tonda Iblea, Opunzia blend di Nocellara Etnea e Cerasuola, Azienda Agricola Oliva, Solarino (Salerno), Italy

4) Olive Trotter, Casas de Hualdo SL, Spain

2018 LE FORME DELL'OLIO – OTHER AWARDS


SPECIAL AWARD FOR INNOVATION

The Legend, Barbuto Natural, Malta / Italy


SPECIAL AWARD FOR ORIGINALITY AND STYLE

Orci Pop Art, Frantoio Muraglia, Italy


SPECIAL AWARD FOR BRAND LINE

Monocultivar Frantoio del Poggiolo Monini, Monini Spa, Italy

SPECIAL AWARD FOR SOCIAL AND EDUCATIONAL VALUE

Lady Exceptional, Millones de gotas hacen un océano, colaboras con la investigación del cáncer, Southwalker SL, Spain


2018 LE FORME DELL’OLIO - COMMENDATIONS


GIFT PACKAGING COMMENDATIONS


Cofanetto tre cultivar, Palazzo di Varignana, Italy
Blend Riserva (500 ml), Palazzo di Varignana, Italy

MO, Jacoliva, Spain

Taste Our Tastes. Special Edition, Ranieri, Italy

Anfitrite, Pujje, Italy
Rea, Pujje, Italy

L’Evolio, L’Evolio, Italy

La Riserva del Presidente, Pietro Coricelli Spa, Italy

Ca’ Rainene, Paolo Bonomelli Boutique Olive Farm, Italy

La Samiaja, Escua Hostelería y Restauración SL, Spain

Olio Crudele, Olivetta, Italy

Aurum, Gabrielloni, Italy

L’Olio del Salento, San Demetrio, Italy

Le monocultivar, Guglielmi, Italy

Deortegas, Almazara Deortegas, Spain

Organic Coupage, Señoríos de Relleu SL, Spain

Olio Le Ferre (ceramica, confezione con bicchiere per l’assaggio), Le Ferre, Italy

Casaliva, Soc. Agr. Il Cavaliere, Italy

Olio et Amo, Azienda Agricola Tierre, Italy

RETAIL OILS COMMENDATIONS

Gran Riserva Fruttato Italiano, Accademia Olearia -Tenute Fois, Italy
Fruttato Dop Sardegna, Accademia Olearia - Tenute Fois, Italy

Cento Gran Cru, Congedi, Italy

Il Margarito, Azienda Agricola Fiordoliva, Italy


Carlo Antonio Coppola (virgin olive oil), Cantina Coppola 1489, Italy
Santo Stefano (extra virgin olive oil), Cantina Coppola 1489, Italy

Monovarietali Le Ferre, Le Ferre, Italy

Antico Frantoio Di Perna (ceramica), Antico Frantoio Di Perna, Italy

Terraliva, Terraliva, Italy
Cherubino, Terraliva, Italy

Svevo, Mancino, Italy

Passione Olio (Bio), Bonanno, Italy

190 anni (Monocultivar Taggiasca), Frantoio Sant’Agata d’Oneglia, Italy

Aromatici, Frantoio Muraglia, Italy

Coltofranto, Morettini, Italy

Hispasur Gold, Knolive Oils SL, Spain

Asaro (Bio), Asaro, Italy
Asaro(Igp), Asaro, Italy

L’Olio di Tenuta Chiaramonte, Tenuta Chiaramonte, Italy

L’Oro dei Martelli, Azienda Agricola Marta Martelli, Italy

Aromatici Roi, Olio Roi, Italy

Novello, Frantoio Oleario Pace, Italy

Maria Carla Squeo

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